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We believe in the power of language, thoughtful strategy, and sincere connections.

Yep, we’re talking about marketing. And specifically, brand strategy work. 

In the words of esteemed marketer Donald Miller, “People don’t buy the best products and services. They buy the ones they can understand the fastest.” 

To cut through the noise in today’s world, strong and impactful messaging is critical. When a customer visits your website, they need to understand what you’re offering within seconds or they navigate elsewhere. The same goes for all of the other platforms you’re showing up on. Digitally or in real life. When your team is armed with impactful messaging to explain who you are, what you offer and why it matters, your business will skyrocket.

Research has shown that leading with the question “why?” is a driving force to creating meaningful customer connections and scaling a successful brand. This is exactly what our brand strategy process will deliver.

Our Brand Strategy process takes you through a deep re-imagining of your vision for your organization. Namely, why you do what you do, who you serve, why it matters, and how best to communicate your brand voice, tone and messaging in every place you show up in the world and online. At the end of our Brand Strategy process, you’ll have a playbook for messaging that will transform the way people interact with your business. 

If you require a brand identity or refresh, we can help with that too. Our visual identity experts can work alongside us from start to finish to provide you with a brand identity, including any and all of the following: A brand book, logo design, colour palette, font selection, and specific styling for brand documents and packaging, and more.

Book a consultation and let’s chat about your Brand Strategy needs.


BC Association of Farmers' Markets has had a wonderful experience working with The Social Agency. Their expertise and dedication have been instrumental in the success of our marketing campaigns for the BC Farmers' Market Trail. Over the years, they have consistently exceeded our expectations by securing extensive media coverage that has greatly contributed to our campaign's reach. Working with the team at The Social Agency has been a pleasure – they bring a refreshing mix of professionalism and a fun, collaborative spirit to the table. We look forward to our yearly collaboration with The Social Agency as they continue to help us grow and promote the BC Farmers' Market Trail.

Melissa Maltais, Membership & Programs Manager

BC Association of Farmers' Markets

The Social Agency has been our go-to for strategic PR and digital marketing for years, and they can always be counted on to deliver creative campaign results that get our TV and film projects into the media spotlight, helping us reach new audiences. They are an uber professional team that we can always count on to meticulously represent our brands!

Hilary Pryor

Founder + President, Maystreet Productions

Dedication, creativity, superlative writing skills, and an uncanny ability to connect us with our audience.

Sydney Massey

Direction of Nutrition Education, BC Dairy Association / Better Together BC

Working with TSA has been a great experience. Their team is always suggesting new and innovative ways for us to engage with our audience and they always stay on top of the technical aspects (such as algorithms) so that I don’t have to. I love how they respond to our feedback and always are willing to adjust based on our budgets and timelines. Our social followings continue to grow and I am grateful for the collaboration with TSA to make this possible.

Becky Parker

Manager, Community Engagement, BC Agriculture Council

We call them The Dream Team! The Social Agency transforms our messaging and promotions into truly brand-worthy, captivating campaigns every single time.

Daphne Nielsen

Owner, Once a Tree Furniture

Their team was very responsive, knowledgeable, and provided an excellent strategic approach to our social media efforts. Overall we saw great results, and would work with them again in a heartbeat!

Alicia Garside

Marketing Analyst, Telus Health (formerly Copeman Healthcare)

A small but mighty shop.

Dan Maceluch

Past-Director, Marketing Communications, Rick Hansen Foundation

Kirstin, Monica, and their team are absolutely incredible. They are insanely knowledgeable, detail-oriented, and deliver above and beyond.

Shawn Wicks

The Diabetic Fighter

I’m so happy that I turned to 'The Social Agency' for help with a marketing strategy for my new business venture. Kirstin, Sonam and the team provided the framework and coaching to get my business off the ground. They armed me with tools that I wouldn’t have been able to use prior to hiring them. I feel so much more confident creating content for social media, advertising and accessing new leads because of their help.

Kareen Van Nen, Owner

Integrated Ink